Plant Ahead PH was established in 2020 by one of my colleagues back in my university days, Dezza Tan. Her online start-up is basically an...

The first group to present today was Baking Mom Femm, a start-up online bakery, which was been a trend at the start of this pandemic....

Upon watching the teaser video of Team ECQuities, the teaser was catchy and made very well, however, it did not clearly explain what the...

At the time of the COVID pandemic, learning does not stop. We continued our MBA experience online and named our team, ECQube. ECQ, which...

In the video presentation by MIT Director Jeanne Ross, she mentions that with the ever-changing digital world we live in, the use of...

As discussed in Content Marketing, marketers use the power of storytelling in marketing brands. But it is not just a one-way scheme where...

I've taken three marketing courses already. One from my undergrad and two in grad school. So I'm pretty familiar with the basic marketing...

Due to Globalization and the rise of the Digital Economy, as stated in the blogpost of Coach Bong: "Humans want answers quickly, all the...

One of the top retails brands today globally is Unique Clothing Warehouse, or as we all know as UNIQLO. Uniqlo was founded by Mr. Yanai...

First is to determine the Marketing Template to be used Personally, the shorter and more concise, the better for me because as previously...

The goal of every marketer is for customers to choose your product and service and to WOW them! But how to get this kind of WOW? There...

Due to the affordability and wide range of options available, everyone has a smart phone today. Dependency on one’s own mobile is very...

What is "Omnichannel"? It is the different methods of purchasing available to the consumers. Some options are physical in a brick and...

Even if this video was back in 2017, three years later, it is still relevant to our situation. The insight that I found most interesting...

In today’s fast-paced digital economy, companies tend to get distracted in coping to the digital disruption that they lose their main...

This is the type of marketing where marketers approach its target consumers as whole human beings aiming to fulfill their desires and...

Branding, service, sales force and channels are all crucial as part of any marketing scheme. Importance in positive word of mouth and...

Mobile Marketing is a multi-channel digital marketing technique focused on reaching a specific audience on their smartphones. As per Mr....

Today, change is constant and it is part of our everyday life. Globalisation and technology play important parts in the operation of the...

Before the COVID-19 pandemic, I personally didn’t think that online learning would be possible nor effective. But today we are forced to...