The goal of every marketer is for customers to choose your product and service and to WOW them!
But how to get this kind of WOW?
There are three ways:
Surprise Moment
- the positive kind of surprising your target market by going beyond their expectations of your brand and surprise them to as how good your brand is for them!
Personal Moment
- the key for a customer to remember you and to gain brand loyalty is to create key customer touchstones and what better way is to include the brand into their personal experience!
Contagious Moment
- Customers and advocates to spread their experience on your brand to others. The more the merrier!!
This is why customer engagement, focusing on their needs and wants to make them choose and experience your product and service instead of your competitors and have a sense of enjoyment afterwards and being WOW-ed is how we know as marketers, we have achieved our goals.
Stay Tuned & Stay Hungry!
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